Subaru STI Performance Concept Unveiled
Subaru unveiled the STI Performance Concept at the New York International Auto Show in April. The STI Performance Concept signifies a plan for U.S. expansion of Subaru Tecnica International (STI), the performance division of Subaru, in its three core business areas: aftermarket parts, STI-tuned cars and motorsports.
The expansion has already begun, with STI-engineered parts replacing Subaru Performance Tuning (SPT) aftermarket parts in the U.S. market, and with STI’s increasing engineering presence in Subaru of America’s Global RallyCross team.
In the future, additional models tuned by STI will be available in the U.S. These cars could feature more extensive modifications from the factory than previously offered, such as suspension, performance, braking, chassis and aerodynamic upgrades.
The STI Performance Concept is a showcase for the engineering prowess and tuning capability of STI, featuring the racing engine developed by STI for the BRZ Super GT racecar, suspension and chassis components, and aerodynamic upgrades.
New Starlink Connectivity System Debuts At New York International Auto Show
STARLINK is the Subaru in-vehicle platform that provides hands-free connectivity, entertainment and safety services to vehicle occupants. STARLINK, coming soon with built-in AT&T 4G LTE capability, will deliver features provided by Sirius XM Connected Vehicle Services, including stolen vehicle recovery, automatic collision notification, remote vehicle services — such as lock/unlock via a smartphone device — and monthly diagnostic reports. STARLINK will be available in select 2016 model-year Subaru vehicles starting later this year.
“Subaru STARLINK technology is the next step in vehicle connectivity for Subaru,” said Alan Bethke, vice president of marketing, Subaru of America, Inc. “There is a new emphasis from consumers for improved connectivity in their vehicles. This system allows Subaru to deliver new levels of safety and security services, giving our customers added peace of mind.”
Record April Sales Reported
Subaru of America, Inc. reported record sales for April 2015 totaling 47,241 vehicles, an 18% gain over April 2014. The company also reported year-to-date sales of 178,522, a 17% gain over the same period in 2014. April marked the 14th consecutive month of 40,000+ vehicle sales for the company. Forester, Legacy, Outback and XV Crosstrek sales were notably strong, as each model line achieved its best April ever. Legacy sales for April 2015 increased 68.8% over the same month in 2014.
