Import Insights: Honda/Acura

Import Insights: Honda/Acura

The all-new 2016 Honda Civic has earned the prestigious 2016 North American Car of the Year Award. "The all-new Civic was developed and built in North America, making this North American Car of the Year win even sweeter," said Jeff Conrad, Honda Division senior vice president and general manager.

2016 Honda Civic SedanAll-New 2016 Honda Civic Wins ‘North American Car of the Year’ Award

The all-new 2016 Honda Civic has earned the prestigious 2016 North American Car of the Year Award.

“The all-new Civic was developed and built in North America, making this North American Car of the Year win even sweeter,” said Jeff Conrad, Honda Division senior vice president and general manager.

The 2016 Civic features a new vehicle architecture, sporty and sophisticated new interior and exterior styling, a more spacious and high-quality cabin, two advanced new engines, and a host of new available premium features and technologies, including the first application of both Apple CarPlay and Android Auto in a compact car sold anywhere in the world.

2016 Honda HR-VHonda HR-V Named ‘2016 Green SUV of the Year’ by Green Car Journal

The 2016 Honda HR-V has been named the ”2016 Green SUV of the Year” by Green Car Journal. The award recognizes the all-new HR-V for its class-leading environmental performance that includes a top fuel economy rating of 35 mpg highway (2WD CVT) and an additional designation as an Ultra Low Emissions Vehicle (LEV2 ULEV).

”The Honda HR-V is a truly unique new subcompact crossover delivering the space, utility, comfort and feature content of a larger vehicle with the sporty driving dynamics and class-leading fuel economy ratings on par with a small car,” said John Mendel, executive vice president of Auto Sales for American Honda.

”With its active styling, smart features and fuel economy leadership, the 2016 Honda HR-V gives car buyers an entirely new option in the small SUV category,” said Ron Cogan, editor and publisher of Green Car Journal and CarsOfChange.com.

Import Insights Acura Precision ConceptAcura Precision Concept Points to Bold Future for Acura Design

The Acura Precision Concept model recently made its world debut at the 2016 North American International Auto Show. The Acura Precision Concept was developed by the Acura Design Studio in California to express the Acura brand DNA of “Precision Crafted Performance.”

With an emphasis on high-contrast details and the intersection of modern, sheer surfaces and muscular, organic sculpting, the Acura Precision Concept communicates Acura’s focus on performance and prestige through its ultra-low and wide stance, long dash-to-axle ratio, deeply sculpted surfaces and the debut of a new Diamond Pentagon grille.

It also explores a new approach for Acura’s digital human-machine interface (HMI), enabling a more intuitive, advanced and seamless connection between man and machine.

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