Import Insights: Mercedes-Benz (April 2014)

Import Insights: Mercedes-Benz (April 2014)

insights-april-2014-1Mercedes-Benz posts best-ever February sales month

Mercedes-Benz USA reported sales of 24,971 across the Mercedes-Benz, Sprinter and smart model lines, a 3.8% increase over February 2013, making it the highest volume on record for the month. February sales for the Mercedes-Benz brand were led by the C-, E- and M-Class model lines.

The sporty C-Class, which enters a new generation for the 2015 model year arriving this fall, came in first at 5,621 units, followed by the E-Class with sales of 4,271.

insights-april-2014-2Optimized drivetrain

The 7G-TRONIC PLUS automatic transmission has undergone further development at Mercedes-Benz in the interests of enhanced environment-friendliness and driving pleasure.

The 4MATIC permanent all-wheel-drive system serves to improve traction and driving stability in the C-Class, too, while additionally underscoring the vehicle’s refined sportiness.

Apple’s ‘Car Play’ makes debut in C-Class

Mercedes-Benz will be the first German premium automotive manufacturer to bring Apple’s “CarPlay” infotainment system based on the iPhone into cars. How the system operates in vehicles is being demonstrated by Mercedes-Benz in a new C-Class at the Geneva Motor Show.

Air suspension innovation

The new C-Class is the first vehicle in its segment that can be fitted with an air suspen- sion (AIRMATIC) on the front and rear axles. Its electronically controlled, continuous vari- able damping at the front and rear offers out- standing road roar and tire vibration characteristics, even with the vehicle loaded. The driver can use the AGILITY SELECT switch to choose between the various characteristics: “Comfort,” “ECO,” “Sport” and “Sport+.” The additional “Individual” option enables drivers to configure their vehicle according to their own wishes. AIRMATIC also features all- round self-leveling for optimal ride comfort, even when the vehicle is loaded.

The new C-Class also comes with an electric parking brake as standard. This brake is released automatically when the driver ends parking mode with the aim of moving off.

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