BMW Sets Sales Record in July 2014

BMW Sets Sales Record in July 2014

BMW posts huge sales in JulySales of BMW Group vehicles achieved a new high for the month of July with a total of 163,959 vehicles delivered worldwide, an increase of 7.6% over the same month last year (previous year was 152,351). Global sales for the year-to-date are also the best ever with 1,184,170 vehicles delivered to customers in the first seven months of the year (previous year was  1,106,852).

“We are pleased to see the excellent sales results of the first half-year continuing into July,” said Ian Robertson, Member of the Board of Management BMW AG, Sales and Marketing BMW. “Our focus is on ensuring our sales remain balanced worldwide and we are confident that our strong vehicle line-up will enable us to achieve this. The success of our new vehicles such as the BMW X4, which went on sale in July, demonstrates that we are providing our customers with what they want. We are confident that our positive sales momentum will continue, ensuring we will sell more than two million cars this year with a clear focus on profitable growth.”

Global sales of BMW brand vehicles rose 8.4% to 139,399 units in July, bringing the year-to-date total to 1,025,747 – it’s the first time the brand has sold over 1 million vehicles this early in the year. Many model segments show steady rates of growth. Deliveries of the top-selling BMW 3 Series rose to 271,720 in the year-to-date, up 6%, and the newly introduced BMW 4 Series posted sales of 57,524 units in the same period. Sales of the BMW 5 Series rose by 7.4% in the first seven months of the year, with a total of 223,587 cars delivered. Sales of the X family continue to grow: July saw the first customer deliveries of the all-new BMW X4 and a total of 1,296 were sold in its first month with customer demand for the vehicle high. The spectacular growth in sales of the BMW X5 continues with sales in the year-to-date climbing 31.4% to 79,537.

One year after the international premiere of the all-electric BMW i3, sales of the megacity vehicle rose to 6,620 in the year-to-date.

MINI

MINI sales figures are above last year’s level, making it the brand’s best July ever. A total of 24,259 vehicles were delivered to customers worldwide and this positive trend is expected to continue in the second half of the year. Sales of the new third-generation MINI Hatch, the brand’s core model, are up 22.3% compared to the same month last year with a total of 11,970 delivered in July. In the year-to-date, a total of 156,154 MINIs were sold.

 

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