Travis Pastrana + Valvoline = One Crazy Stunt
This summer, Valvoline has teamed up with racecar driver and motorsports champ, Travis Pastrana, to recycle one crazy YouTube stunt with a new and exciting twist – that you can help decide on. Vote which stunt will be picked and how it should be amplified and visit the Valvoline Facebook page for a chance to win Travis Pastrana swag.
Advance Auto Parts and Valvoline Ask Motorists to ‘Close the Loop’ with NextGen Motor Oil
Advance Auto Parts and Valvoline are teaming up in an effort that they say benefits both engine performance and the environment. Consumers can now return their used oil to any of the more than 3,300 Advance Auto Parts stores nationwide and purchase Valvoline NextGen to help “Close the Loop.” When they do, they will receive a special offer: Advance Auto Parts will reward those who “Close the Loop” with a $20 mail-in gift card offer.
Valvoline’s Recycled NextGen Motor Oil to Power National Hot Rod Association’s Don Schumacher Racing Stable
Engine protection is paramount for National Hot Rod Association (NHRA) car engines that are the most explosive and demanding in motorsports. With cars producing 8,000 horsepower and clocking an acceleration of 0-100 miles per hour in less than one second, high-quality motor oil is the engine’s lifeblood and a critical barrier against failure.
Valvoline Instant Oil Change Locations Launch Mobile Marketing Program
Valvoline Instant Oil Change (VIOC), a leader in the U.S. quick lube market, has launched a multifaceted opt-in mobile marketing program that includes SMS, mobile coupons, email, store landing pages, website promotion and SEM.
Valvoline Expands Engine Guarantee
Valvoline has expanded its Valvoline Engine Guarantee program and is rolling out a new companion advertising campaign. The initial television spots aired during this past weekend’s opening telecasts of the 2010 NBA Playoffs on multiple networks.
Valvoline Announces Automotive Technical Scholarship
Valvoline has announced a scholarship program to aid students in pursuit of an automotive technical career. Known as the Valvoline Automotive Technical Scholarship, the program will award five $1,000 scholarships along with a $10,000 grand prize scholarship ….
UL Enterprises Announces New Valvoline Branded Line of Wiper Blades
UL Enterprises, the NASCAR Performance Partner for both wiper blades and glass treatments, recently introduced a new Valvoline-licensed line of windshield wiper blades branded the Valvoline Gold Series.
Valvoline Steps Up its NHRA Support
Longtime NHRA sponsor Valvoline recently announced plans to step up its support of NHRA racers next year by adding sponsorship of a multi-car Pro team and extending its support of key Sportsman racers in a multi-year deal.
Ray Evernham Speaks at Valvoline’s Valvapalooza
Ray Evernham, president and CEO of Evernham Motorsports, recently spoke at the Ashland/Valvoline New Product Development Laboratory in Lexington, KY, as part of Valvoline’s "Valvapalooza 2006: FutureTech" event. The company has joined forces with Evernham to form Valvoline Evernham Racing.
Future-Proof Your Operation: Accelerate Oil Change Profit Growth
Attend this free webinar as experts from Valvoline explain how to adapt to the evolution of the oil change category and how to navigate consumer expectations to achieve business growth.
