Donny Seyfer, one of the industry’s experts on diagnostics, telematics and new car technology, will present “Defining the Connected Car” during his Chicago-area SERVICE-EDU keynote presentation Oct. 8 at the Universal Technical Institute (UTI) campus in Lisle, Illinois. Originally scheduled as a two-day event, SERVICE-EDU leaders received feedback from technicians who participated in earlier events that they preferred a condensed one-day advanced automotive repair education course.
“Telematics, connected cars and autonomous vehicles are all the new buzzwords that are going to disrupt your business,” said Seyfer, the co-owner of Seyfer Automotive Inc. in Wheat Ridge, Colorado. “Part of a technician’s preparation for new vehicles entering their bays is knowing what to prepare for.”
Seyfer’s keynote address will help technicians understand new technologies and how to position their repair shop for success in what he describes as a “brave new service world.” He will provide independent repair shops with a S.W.O.T. (strengths, weaknesses, opportunities and threats) analysis for connected cars.
With more than 30 years of experience in the automotive service industry, Seyfer is an ASE Master mechanic, an ASE-certified service consultant, AMI-accredited automotive manager and the current chairman of the Automotive Service Association (ASA).
The Chicago area SERVICE-EDU program kicks off Saturday, Oct. 8, with registration, breakfast and Seyfer’s keynote address. Education courses are scheduled throughout the day taught by leading industry trainers from Gates, MAHLE and NGK Spark Plugs. Each manufacturer’s learning material is focused on their area of expertise in the following product categories: accessory belt drive systems, coolant systems, engine components, filtration, ignition system, thermal, timing belt systems and tools and equipment.
Registration is $49 per person and includes the education courses, along with breakfast and lunch, and opportunities to win raffle prizes.
