Parts Plus Teams with NASCAR Angels TV Show to Help Motorists
Sanel Auto Parts, a Parts Plus Autostore owned by Automotive Supply Associates (ASA) in Concord, NH, recently teamed with the NASCAR Angels TV program to help provide safe, reliable transportation for deserving motorists, according to Mike Lambert, president of the Automotive Distribution Network.
Tenneco Rolls Out Fall Trade Incentive for Sales and Installation of Ride Control and Emission Products
Tenneco’s Expert Plus "The Fall Line-Up" promotions are giving automotive service shops valuable reasons (and awesome prizes) for specifying and installing some of the industry’s leading ride control and emission control products from Monroe shocks and struts, Walker exhaust and DynoMax performance exhaust.
News Update: Raybestos’ Simplified Product Offering is Built Around Technicians’ Needs
Raybestos brand brakes’ product offering has been re-engineered, following months of extensive research with repair technicians, the results of which can be seen in Raybestos’ new 1-2-3 brand strategy. “We conducted both qualitative and quantitative research to understand precisely what techs want and need from a brake supplier,” said Jeff Stauffer, vice president of global
Pennzoil Platinum Kicks Off ‘Ultimate Protection’ Tour
Pennzoil Platinum has kicked off its nationwide Pennzoil Platinum Ultimate Protection Tour, which features an interactive 53-foot mobile display unit showcasing the benefits of Pennzoil Platinum full synthetic motor oil. Now in its third season, the redesigned Tour will travel to more than 20 auto enthusiast events, select NASCAR races and for the first time ever, three National Tractor Pull Association (NTPA) races.
Tenneco Celebrates Summer Travel with Money-Saving ‘Safe Summer Roadtrip’ Promotion
When preparing for summer roadtrips this year, motorists can earn a cash-back rebate on qualifying premium ride control products. The "Safe Summer Roadtrip" mail-in rebate promotion is sponsored by Monroe shocks and struts and Rancho suspension systems and shocks, both brands of Tenneco Inc.
News Update: ASE Board Announces Staff Changes
The Board of Directors of the National Institute for Automotive Service Excellence (ASE) announced several staff changes within the organization. The board has named current COO/CFO Tim Zilke to succeed Ron Weiner, ASE’s president and CEO for 25 years, effective Jan. 1, 2008. Zilke is a 15-year veteran of ASE. “This transition period will ensure
Tenneco Impacts Consumers Through Powerful Ad Program Built on Safety Message
Monroe is taking the 50,000-mile shock and strut service message to millions of consumers through its expanded consumer ad campaign that includes print advertising, radio spots, online and billboard ads. The campaign will launch this spring.
Hot Summer, Cool Cash: Rancho Launches New ‘QuickCASH’ Promotion
Rancho is ready to power up consumers with a lucrative rebate program on the company’s new QuickLIFT and RS9000XL shock absorbers. Truck, SUV and Jeep owners can earn valuable cash rewards through the "QuickCASH" mail-in rebate program for the purchase of qualifying products from June 1 until July 31, 2007.
Earn ‘Sizzling’ Rewards from Tenneco with Ride Control and Exhaust Sales
The summer is getting even hotter with the launch of Tenneco’s Expert Plus "Summer Sizzler!" promotions. Automotive service shops installing Tenneco’s ride control and exhaust brands, including Monroe shocks and struts, Walker exhaust and DynoMax performance exhaust, can earn fun premiums during May and June.
Tenneco Awards Flat-Screen TV as Grand Prize in ‘Expert Plus’ Promotion
Tenneco Inc. recently awarded a 40-inch, premium flat-screen TV to auto parts professional Bruce Thomsen, of Omaha, NE, as part of its Expert Plus program. Thomsen won the TV by participating in an online product training program offered through the Expert Plus program, the industry’s premier dealer loyalty program.