United Auto Supply Customer Wins Federated-ATP 'TTech Sweepstakes'

United Auto Supply Customer Wins Federated-ATP ‘TTech Sweepstakes’

George McGarvey, owner of George's Auto Repair in Westby, WI, is the grand prize winner of the Federated-ATP "TTech Sweepstakes." McGarvey, a customer of Federated member United Auto Supply of La Crosse, WI, received an ATP TTech machine, valued at almost $5,000.

George McGarvey, owner of George’s Auto Repair in Westby, WI, is the grand prize winner of the Federated-ATP “TTech Sweepstakes.”  McGarvey, a customer of Federated member United Auto Supply of La Crosse, WI, received an ATP TTech machine, valued at almost $5,000.

Phil Moore, senior vice president, Federated Auto Parts; Steve Horn, vice president of sales, ATP; George McGarvey, owner, George's Auto Repair; Kevin Smaby, United Auto Supply; Bob Allen, district manager, ATP “We want to thank our manufacturing partner ATP for sponsoring this promotion,” said Phil Moore, senior vice president of Federated.  “We received great feedback from our customers about the contest and we congratulate George on not only winning the grand prize, but also taking advantage of the business building opportunities that ATP provides.”

The Federated-ATP “TTech Sweepstakes” was designed to tie in with ATP’s involvement in the Federated-sponsored Two Guys Garage television show that airs on SPEED.  The premise of the Two Guys Garage episode featuring ATP is when performing transmission fluid service, it is imperative that the service include a pan drop and transmission filter replacement to do the job right. The “TTech Sweepstakes” served as an opportunity to share this important message with Federated professional technician customers, providing them with the information and merchandising tools needed to effectively sell transmission service.

“The TTECH promotion was the perfect tie-in to the Federated Two Guys Garage segment featuring transmission service and the best way to get the job done right,” said Steve Horn, vice president of sales for ATP.  “We were delighted with the overall participation from the Federated membership and, by all measurements, the TTech program was highly successful.”

To enroll in the contest, a Federated customer had to purchase an ATP marketing kit. That kit provided a Federated Car Care Center with all the necessary tools to maximize sales on transmission service.  Additionally, ATP provided a $500 prize to United Auto Supply’s Kevin Smaby, who sold the kit to McGarvey.  McGarvey received his TTech machine, the exact one featured on the Two Guys Garage segment, on June 19 in La Crosse. 

“While we all spend time trying to have the lowest price on transmission filters, ATP is out there talking about profitable solutions for installers,” said Dick Beirne, president of United Auto Supply. “By doing that and asking for the business, their category has grown nicely every year.”

For more information, visit www.federatedautoparts.com.

You May Also Like

UniClutch Launches Clutch System in the United States

From Australian manufacturer Clutch Industries, UniClutch is a clutch system that delivers uncompromised performance.

UniClutch and UniClutch Sport will be the first iterations of this system to launch in the U.S. UniClutch's dual core technology significantly boosts torque capacity without compromising drivability. Its one-of-a-kind, patented and adaptable design fits a multitude of vehicles, simplifies inventory management, expedites clutch replacement time, and lessens common installation problems. Compared to UniClutch, UniClutch Sport offers a further 15% more torque capacity and a sport-tuned pedal feel for more serious enthusiasts. These features create a clutch system with mass appeal for consumers and aftermarket businesses alike, as the industry grapples with a continuously challenging supply chain and the need to find labor efficiencies.

Automotive Hall of Fame Announces Class of 2024 Inductees

Six honorees whose efforts helped shape the automotive and mobility marketplace will be recognized.

Castrol Turns 125, Debuts New Market Strategy

As part of the new strategy, Castrol will explore opportunities in battery thermal management, digital and service solutions and data center immersion cooling.

Advance Auto Parts Announces ‘National Battery Day’ Promo

DieHard battery giveaways and complimentary battery testing will be part of nationwide festivities held on Feb. 18.

FCS Introduces 18 New Numbers in February

The new release includes 4 shock absorbers and 14 suspension struts.

Other Posts

Tenneco Introduces Add-On Valve Technology 

The company says the RideRefine SDD valve brings new levels of versatility, tunability and comfort to passive damper performance.

AP Emissions Releases New Part Numbers for February

AP Emissions Technologies has released 12 new SKUs that cover six million VIO in the month of February.

Lumileds Debuts New Philips Automotive Lighting Website

The site features an entirely new design that brings together the full breadth of the Philips portfolio of automotive lighting and accessories in North America.

Standard Motor Products Expands Emission Control Program

SMP’s program features more than 3,500 parts, including EVAP, EGR and positive crankcase ventilation products.