First Brands (Formerly TRICO Group) has acquired Brake Parts Inc and Champion Laboratories Inc.
With 10 SKUs in the product line, it covers 31.5 million domestic and import vehicles in operation.
The TRICO Rear program includes an advanced connection system that reduces SKU count from 27 to 11, while increasing coverage and consolidating space.
The TRICO Maxx beam blade program is supported by a national advertising campaign that features a reliable and trusted dog named Maxx.
Trico Products Corporation recently received a silver rating in the Subaru of America Supplier Program – marking the company’s sixth award-winning recognition throughout this partnership.