The Alliance Teams Up With Federal-Mogul Motorparts For The ‘Stay Cool With Wagner’ Campaign Shop
Depending on the dollar amount each shop spent in qualifying Wagner purchases, participants obtained great prizes from YETI, including Rambler tumblers, Lowball cups, larger bottles and even a Roadie cooler.
Beck/Arnley Launches New Brand Identity, Awareness Campaign
Beck/Arnley recently debuted a new look for its 104-year-old brand. In addition to a new logo, a refreshed website was launched to provide consumers with an easier method of identifying the products they need. According to the company, Beck/Arnley has a vast portfolio of products, with more than 24,000 parts for 1,800 foreign nameplate vehicles that meet OE specifications for form, fit and function.
Wagner Introduces Brake Pads For Popular Ford And Toyota Vehicles, Expands Total Product Offerings Across VIO
The company reports 462 new parts offered in 2017 and the first quarter of 2018.
Fel-Pro Gaskets Brand, Mike Rowe Address ‘Embarrassing Leaks’ In New Awareness Campaign
New Fel-Pro campaign reminds consumers that unresolved vehicle leaks can lead to expensive damage.
MOOG Brand Launches New North American Ad Campaign
Federal-Mogul Motorparts’ MOOG brand has announced the launch of a new North American advertising and customer awareness campaign to remind automotive service professionals and consumers to always order MOOG parts. The new campaign includes television ads and an array of other elements featuring media personality Mike Rowe, and a tagline stating, “If it’s not in
2018 Fel-Pro Performance Catalog Highlights Nearly 100 New Gaskets And Sets
The 2018 catalog highlights the brand’s expanded offerings of track- and street-proven multi-layered-steel head gaskets, intake manifold sets, high-temperature alloy turbocharger gaskets and other products.
ANCO Introduces Premium Conventional Wiper Blade Series For Passenger Vehicles
Each wiper is manufactured with Duraklear Plus, an exclusive, advanced rubber compound to provide consistent, streak-free performance, maintainable at highway speeds.
Wagner Introduces New LongLife HD Lamps Offering Longer Service In Trucking, Utility And Municipal Vehicles, And Automotive Applications
New Wagner LongLife HD lamps are now available through leading replacement parts distributors and vehicle service locations.
MOOG Steering And Suspension Brand Continued To Expand Coverage In December
Nearly 1,500 new parts were introduced in 2016, increasing potential repair opportunities for more than 745 million vehicles, the company says.
