Mighty Distributing System of America, a franchisor of sales and services in auto parts, has announced a new battery program available to the automotive aftermarket through its authorized Mighty Auto Parts franchises.
The four battery models that comprise Mighty’s offering are the Mighty PRO, Mighty EXT, Mighty MAX and Mighty AGM. All four battery brands are maintenance-free, constructed with full-frame positive and negative plates, meet and exceed OEM requirements, have reinforced internal components and are supported by free replacement warranties.
Mighty is partnering with East Penn Manufacturing and Mighty’s parent company – the Gonher Group’s own Enerya battery division – to produce and nationally distribute the range of batteries. Mighty says this collaboration is a natural extension of the existing relationship between East Penn Manufacturing and Enerya, as the two companies have worked together for many years sharing technology and product quality enhancements.
“Because OEMs are building vehicles with extended maintenance intervals, the need for installers to offer additional services is greater than ever,” said Brad Bradshaw, Mighty’s vice president of product management.
He added, “In 2014 alone, over 90 million batteries were replaced. Batteries are a major preventive maintenance product and Mighty’s new battery program enables the Mighty System to fill this need better than ever with comprehensive coverage across all makes and models of light and heavy duty passenger vehicles and trucks.”
