Mary DellaValle, Author at Import Car - Page 3 of 15
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Learning Curve Increases As Vehicle Technology Emerges

If you think the learning curve for your customers regarding technology like GDI, CAN, ABS, EPS, TPMS and VVT was steep, wait until you try to explain the benefits of autonomous vehicle technology, one of which is collision mitigation.

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The Value Of Quality Repairs

Knowledge is power and can pack a powerful punch in squelching misconceptions that threaten our industry’s image, value and significance.

How To Make A Great First Impression With New Customers

First impressions are crucial for not only attracting customers, but also for creating a platform to build customer trust and confidence. That’s why it is so important to ensure that your customers’ initial service experience is positive. That way, you can cultivate a feeling of satisfaction that turns into one of lasting loyalty.

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Teamwork Scores Big In the Customer Service Game

Because first impressions run deep in attracting and keeping customers, you can no longer promote your shop’s services on a quality message alone.

Best Practices For Award-Winning Shops

Integrity Auto Care’s mantra of delivering honest, superior-quality repairs is complemented by a devotion to optimal customer service, and that includes proper vehicle inspections at every turn.

Future Technology On The Way To Your Shop

The importance of trade shows like AAPEX has risen exponentially in recent years as the oftentimes perplexing, emerging technology that is being integrated into today’s vehicles becomes ingrained in every facet of our industry.

Shop Owner Introduces LinkedIn Group For Best Practices

Join the Shop Owner: Professional Automotive Repair Shop Owners Group now to obtain some business best practices you can immediately implement to attract customers, build trust and engage raving fans who will keep coming back for service.

Problem Employees: How To Maintain Your Shop’s Image And Deal With Bad Apples

Running a successful shop is a team effort. That’s why it’s important to place a high value on your techs’ contributions to the success of your business. With competition at every turn, every interaction with a customer is critical in projecting the proper image of your business.

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Dealers vs. Shops: The Battle For Service Dollars

It seems that I get about two letters a week in the mail from local dealerships that are in hot pursuit of my seven-year-old Maxima. Signed by the general manager of the dealership, each letter claims a somewhat attractive offer for my vehicle, but with a disclaimer in fine print, of course. The letter goes on to say that during a limited-time sales opportunity, the dealership could offer me a great price on a new vehicle, if I were to upgrade my ride.

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WORLDPAC Hosts Supplier & Training EXPO 2016

The world-class event served up generous portions of advanced technical and business training, networking opportunities, a supplier expo, a new master distribution center grand opening and a whole lot more to feed attendees’ appetites for staying ahead of the competition, increasing their profitability and growing their businesses for the long term.

Shop Business Strategies: Quality That Exceeds Expectations

With competition at every turn, especially from dealers who continually seek to get a piece of your service business, you also need a “lockdown defense” to safeguard your business strategy. A key component of your defense is to offer a value proposition that hinges on delivering quality services to your customers – each and every time.

Auto Show Excitement Is In The Air

Auto show excitement typically spurs thoughts of new vehicle purchases, helping increase overall U.S. light vehicle sales and contributing to total vehicles in operation (VIO). This vehicle pipeline translates into more vehicles on the road, and more vehicles for you to service.