Are Service Advisors Facing Unfair Customer Service Hurdles?
Is your advertising and marketing bringing you a lot of customers or the RIGHT customers? There’s a difference.
Alliance Kicks Off Digital Sales & Marketing Forum
A record audience tuned in from across the U.S., Canada, Mexico, Honduras and Colombia for the virtual meeting.
Automotive Aftermarket Has Unprecedented Surge In Online Sales
Results of extensive analysis of automotive parts & accessories websites in the U.S. and Canada.
From The Forums: Telling Is Selling – Shocks and Struts
What happens when a driver who declines recommended replacement for shocks or struts does not ask any questions? He goes online and starts asking questions.
Import Insights: Mercedes-Benz (December 2015)
The New Mercedes-Benz GLS Class Like the GL before it, the new GLS is setting standards in the world of the SUV as it confirms its position as the “S-Class among SUVs.” The powerful GLS550 4MATIC with V8 biturbo engine featuring direct injection now generates 449 hp at a maximum torque of 516 lb.-ft. The 3.0L V6 biturbo engine,
Can You Service Modern Batteries?
The construction of batteries has changed significantly from olden days. Battery issues are now even more difficult to diagnose. Here is what is different.
Searching For ‘Black Holes’: 3A Automotive, Phoenix, AZ
After charting sales for two weeks and thinking about the numbers, 3A owner Jimmy Alauria found what he called a “black hole” in their approach.
Import Insights: Nissan (September 2015)
Nissan Group Reports July 2015 U.S. Sales Nissan Group announced total U.S. sales for July 2015 of 130,872 units, an increase of 7.8% over the prior year and a July record. Highlights included: Nissan Division finished July with 120,439 sales, up 6.7% and also a July record. Overall sales of Nissan crossovers, trucks and SUVs were up 22%.
Import Insights: Volkswagen (August 2015)
Volkswagen Launches “Release Your RRRR” Campaign Volkswagen of America, Inc. (VWoA) unveiled the Unleash Your Rrrr site that allows Volkswagen fans to drive a virtual Golf R using only the sound of their voice. The web app utilizes deep learning, an artificial intelligence subset of machine learning, to analyze each user’s unique impression of the Golf
Import Insights: Subaru (June 2015)
Subaru STI Performance Concept Unveiled Subaru unveiled the STI Performance Concept at the New York International Auto Show in April. The STI Performance Concept signifies a plan for U.S. expansion of Subaru Tecnica International (STI), the performance division of Subaru, in its three core business areas: aftermarket parts, STI-tuned cars and motorsports. The expansion has already begun, with
Import Insights: Mazda (March 2015)
Mazda Sales Off To Big Start In 2015 Mazda North American Operations kicked off 2015 with 20,271 vehicles sold in the U.S. in January, representing an increase of 7.7% versus last year. “Coming off our best sales year in 20 years, Mazda vehicle sales have continued the positive momentum into 2015,” said Ron Stettner, vice president of sales, MNAO.
Import Insights: Porsche (December 2014)
Porsche celebrated three world premieres in November at the Los Angeles Auto Show 2014. The sports car manufacturer presented two new GTS models, the 911 Carrera GTS and the Cayenne GTS, at the Porsche press conference. Porsche also revealed the Panamera Turbo S Executive Exclusive Series, a special edition limited to 100 units worldwide. The
